I recently finished The Dip by Seth Godin. I haven’t read such an attention-grabbing book in awhile! Plus, Mr. Godin was kind enough to reply to me over email when I had a very specific question about what to do “after” The Dip.
My favorite quotes were:
“Extraordinary benefits accrue to the tiny minority of people who are able to push just a tiny bit longer than most.” — Page 4
Regarding applying for a job: “If you’re not going to put in the effort to be my best possible choice, why bother? Is ‘well, no one better showed up’ a valid strategy for success? Are you hoping to become a success because you’re the only one being considered?” — Page 13
“A woodpecker can tap twenty times on a thousand trees and get nowhere, but stay busy. Or he can tap twenty-thousand times on one tree and get dinner.” — Page 29
“Being better than 98 percent of the competition used to be fine. In the world of Google, though, it’s useless.” — Page 33